The First Look Inside Back in 1987, Nike shocked the competition and revolutionized the athletic footwear industry with the introduction of the Air Max 1 running shoe. Designer Tinker Hatfield included the first-ever Visible Air unit in the midsole, and the rest is history. More than 30 years later, running shoe technology has continued to evolve, but the Air Max 1 remains a streetwear favorite with lasting visual appeal and comfort. Faithfully Updated While remaining true to its aesthetic roots, today's Air Max 1 is the product of modern construction methods including new materials and a range of eye-catching colorways. With its legendary lightweight cushioning properties, this low-cut kick will be your all-day, everyday choice. Nike Air Max 1 features: Upper options include leather, suede and synthetic mesh combinations. Foam midsole with Visible Air cushioning provides optimum comfort. Long-wear rubber outsole features a sure-grip traction pattern.