The first shoe to reveal Nike Air to the world gets elevated with Parisian-inspired details. Add this to the tried-and-true cushioning and classic wavy mudguard—it’s no wonder it reigns supreme. Benefits Originally designed for performance running, visible Nike Air cushioning puts the history of comfort beneath your feet. Rubber Waffle outsole gives you durable traction and heritage style. Padded, low-cut collar looks sleek and feels great. Nike Air Max Origins Revolutionary Air technology first made its way into Nike footwear in 1978. In 1987, the Air Max 1 debuted with visible Air technology in its heel, allowing fans more than just the feel of Air cushioning—suddenly they could see it. Since then, next-generation Air Max shoes have become a hit with athletes and collectors by offering striking color combinations and reliable, lightweight cushioning.