Nike honored sneaker designer Mark Smith with the laser-etched Nike Air Max 90 Laser. Smith curated the Nike Laser Project in 2003, an exhibition in the 255 Elizabeth Street Gallery in NYC that featured an array of leather Nike products with artwork lasered into them. The Nike Air Max 90 Laser is constructed of a one-piece natural tone tumbled leather upper with traditional AM90 panels and faux wood grain texture etched by laser. From there, a white and translucent sole plus a Nike Air heel. The Nike Air Max 90 Laser released in June of 2021 and retailed for $200.