Push your style full speed ahead with the Air Max 97. Its iconic design takes inspiration from water droplets and Japanese bullet trains. Full-length Nike Air cushioning lets you ride in performance comfort. Lace up and ride first class. Benefits Originally designed for performance running, full-length Air cushioning (the first of its kind) pairs best-in-class comfort with sporty style. Hidden lacing system delivers a streamlined look. Foam midsole delivers plush cushioning. Rubber outsole adds traction and durability. Nike Air Max Origins Revolutionary Air technology first made its way into Nike footwear in 1978. In 1987, the Air Max 1 debuted with visible Air technology in its heel, allowing fans more than just the feel of Air cushioning—suddenly they could see it. Since then, next-generation Air Max shoes have become a hit with athletes and collectors by offering striking color combinations and reliable, lightweight cushioning.