Past and future icons of Air collide to create the Nike Air VaporMax 97 Women's Shoe, a commanding new street sneaker. It features the classic Air Max 97 design lines up top and the revolutionary Air VaporMax cushioning down below. MORE DETAILS VaporMax cushioning is flexible, lightweight and responsive Synthetic leather and textile upper Clear rubber pods on the sole for durability Behind the Design The Air VaporMax represents a new era in Nike innovation." The designers started by restructuring the Air unit so they could attach it directly to the upper." That was the biggest challenge", says Tom Minami, Senior Footwear Designer—but it was worth it." Without any midsole or sockliner, you get to feel the Air in a whole new way". In previous Air Max models, the goal was to fill the sole with as much Air as possible, but with the VaporMax, the focus is on using the Air efficiently." As you step down, each lug gets pushed into the Air unit, ramping up the pressure", Elder explains." As you step off, the pressure releases, creating that springy bounce". After the seven-year journey from ideation to release, Elder and Minami are excited for what's to come." I'm super-proud of the product", Elder says." This new approach is going to be a huge turning point for Air—and for Nike".
Past and future icons of Air collide to create the Nike Air VaporMax 97 Women's Shoe, a commanding new street sneaker. It features the classic Air Max 97 design lines up top and the revolutionary Air VaporMax cushioning down below. MORE DETAILS VaporMax cushioning is flexible, lightweight and responsive Synthetic leather and textile upper Clear rubber pods on the sole for durability Behind the Design The Air VaporMax represents a new era in Nike innovation." The designers started by restructuring the Air unit so they could attach it directly to the upper." That was the biggest challenge", says Tom Minami, Senior Footwear Designer—but it was worth it." Without any midsole or sockliner, you get to feel the Air in a whole new way". In previous Air Max models, the goal was to fill the sole with as much Air as possible, but with the VaporMax, the focus is on using the Air efficiently." As you step down, each lug gets pushed into the Air unit, ramping up the pressure", Elder explains." As you step off, the pressure releases, creating that springy bounce". After the seven-year journey from ideation to release, Elder and Minami are excited for what's to come." I'm super-proud of the product", Elder says." This new approach is going to be a huge turning point for Air—and for Nike".
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Past and future icons of Air collide to create the Nike Air VaporMax 97 Women's Shoe, a commanding new street sneaker. It features the classic Air Max 97 design lines up top and the revolutionary Air VaporMax cushioning down below. MORE DETAILS VaporMax cushioning is flexible, lightweight and responsive Synthetic leather and textile upper Clear rubber pods on the sole for durability Behind the Design The Air VaporMax represents a new era in Nike innovation." The designers started by restructuring the Air unit so they could attach it directly to the upper." That was the biggest challenge", says Tom Minami, Senior Footwear Designer—but it was worth it." Without any midsole or sockliner, you get to feel the Air in a whole new way". In previous Air Max models, the goal was to fill the sole with as much Air as possible, but with the VaporMax, the focus is on using the Air efficiently." As you step down, each lug gets pushed into the Air unit, ramping up the pressure", Elder explains." As you step off, the pressure releases, creating that springy bounce". After the seven-year journey from ideation to release, Elder and Minami are excited for what's to come." I'm super-proud of the product", Elder says." This new approach is going to be a huge turning point for Air—and for Nike".
Past and future icons of Air collide to create the Nike Air VaporMax 97 Women's Shoe, a commanding new street sneaker. It features the classic Air Max 97 design lines up top and the revolutionary Air VaporMax cushioning down below. MORE DETAILS VaporMax cushioning is flexible, lightweight and responsive Synthetic leather and textile upper Clear rubber pods on the sole for durability Behind the Design The Air VaporMax represents a new era in Nike innovation." The designers started by restructuring the Air unit so they could attach it directly to the upper." That was the biggest challenge", says Tom Minami, Senior Footwear Designer—but it was worth it." Without any midsole or sockliner, you get to feel the Air in a whole new way". In previous Air Max models, the goal was to fill the sole with as much Air as possible, but with the VaporMax, the focus is on using the Air efficiently." As you step down, each lug gets pushed into the Air unit, ramping up the pressure", Elder explains." As you step off, the pressure releases, creating that springy bounce". After the seven-year journey from ideation to release, Elder and Minami are excited for what's to come." I'm super-proud of the product", Elder says." This new approach is going to be a huge turning point for Air—and for Nike".
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Last updated at 24/08/2024 23:17:38
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