The Nike Ja 1 Day One Soft Pink is a collaboration between the iconic sneaker company in NBA star Ja Morant. This particular sneaker in the collaboration combines colors and textures in a stylish and comfortable high-performance sports shoe. The Day One Soft Pink iteration of the Nike Ja 1 has an upper with a base of soft pink mesh overlaid with tonal leather. A red ripstop covers the heel along with a yellow TPU band that connects the two dark gray side panel Nike swooshes. Gray also appears on the mesh sock liner and tongue lining. The insole is pink, the midsole is ice blue foam, and the outsole is translucent rubber patterned for traction and impact absorption. What our experts enjoy most about this sneaker are all the hits of Ja Morant branding. The heel sports his signature, his number 12, and the words 12 AM—a nod to his round-the-clock training with his dad. The tongue tag and the insoles each feature his logo. The Nike Ja 1 Day One Soft Pink was released on October 1, 2023, for $120 retail.