Our tea master has meticulously selected this blend to ensure that it meets our highest standards of quality. This tea is 100% JAS organic certified, which means that no chemical fertilizers were used in its production. The tea is grown in Watsuka River, where the natural conditions such as climate, soil, and fog are ideal for cultivating tea. This environment brings out the tea's umami flavor, making it the perfect place for tea cultivation The tea leaves used for Matcha "Bi" are aged for one year before being ground into powder, resulting in a mellower taste and scent and increased sweetness. Additionally, the freshness of the picked tea leaves can be enjoyed as they are aged under vacuum conditions. Introducing "BI" - the matcha green tea that promotes a healthy and abundant lifestyle. Maintaining a good balance of mental and physical health is crucial for our well-being. In fact, the term "BI" translates to "beautiful" in Japanese, highlighting the positive impact that this superfood can have on our overall health. Make matcha your way, anywhere. Create matcha beverages at home like matcha latte, frappuccino, lemonade, etc. Use premium grade matcha to make sweets like pancakes, cheesecake, etc. Enjoy matcha in your daily life. Matcha is a nutritious beverage option for those concerned about a healthy lifestyle or dietary habits, as it contains a variety of beneficial components. It is vegan and gluten-free.