Product Details This is a Beyond Beauty product which means it has been sourced tried and tested and finally declared one of the most new and innovative heroes out there. OUAI has gone green! The refillable pouch uses 60% less plastic and allows the brand to reduce its carbon footprint by 30% while generating less CO2 emissions in production. One pouch can refill OUAI’s shampoos or conditioners three times Profile pic need an update? OUAI’s Medium Shampoo has just the right amount of cleansing power to leave hair feeling soft healthy and shiny. Kumquat fruit extract full of vitamin A B and C leaves hair with the ultimate shiny finish. Babassu oil derived from palm fruit provides weightless hydration to hair and scalp. Coconut oil strengthens hair by sealing split ends which helps to reduces breakage. Hydrolyzed keratin fills in missing keratin naturally found in hair follicle helping to reduce frizz and flyaways.