Prada embraces technology and modernity while respecting Italian traditions of discreet sophistication and fine craftsmanship. Like a moth to the flame, the trendsetters of the world flock to Prada for their dose of eccentric elegance, classic enough to wear for a lifetime, different enough to make a statement. The devil wears Prada, and you can too. Prada has successfully taken a simple three-sided shape and turned it into an undeniable brand icon. The triangle is the main focal point on this frame, displayed as lightly sculpted surfaces on the temples.