Fashion Sneakers by PUMA. Details: This pinnacle model combines progressive design detailing with our foam heel unit. The PUMA logo on the heel is bold, the lacing is exaggerated. The result, is a true game-changer. PUMA is the global athletic brand that successfully fuses influences from sport, lifestyle and fashion. PUMA's unique industry perspective delivers the unexpected in sport-lifestyle footwear, apparel and accessories, through technical innovation and revolutionary design.