Glowing Blonde ColorStay Moisturizing Shampoo, from the number 1 hair color brand in USA is developed with silicone for shine & softness. Formulated with rich tones customized to each shade plus natural ingredients such as almond oil, berries, chamomile, acai berry, each wash delivers a moisturized and shiny result. Specifically formulated to meet the needs of all blonde shades. Minimizes color fading to maintain the same beautiful vibrancy between colorings.