The new technology behind Revlonissimo Colorsmetique combines an exclusive, highly successful colour formula with a new mix of treating agents that care for and protect the hair during the colouring process. Revlonissimo Colorsmetique is formulated as if it contains a hair mask, which provides hair with an intense long lasting shine. The benefits of Revlon Colorsmetique: Hair 8 times shinier than before colouring bleached hair Hair twice as resistant to breakage as before colouring bleached hair Hair twice as shiny as natural hair, Long lasting colour Up to 100% grey hair coverage.