BC Clean Performance Color Freeze Silver Shampoo - 250ml A pigmented shampoo from Bonacure Color Freeze, specially formulated for grey and lightened hair. Helps to neutralise unwanted warm undertones and revive cool tone directions. Hair is restored to its optimal pH level to perfectly freeze colour pigments inside the hair matrix, preventing fading for long-lasting hair colour. Free from SLS/SLES sulphates*, silicones and artificial colourants. Thanks to patented pH 4.5 Balancer Technology, hair is adjusted to the optimal pH value of 4.5. The matrix around the cortex microfibrils is tightened and stabilised, keeping the colour pigments frozen deep inside the hair structure, providing the ultimate colour protection. This is Schwarzkopf Professional’s 1st vegan colour-locking system for zero fade and long-lasting colour vibrancy. Gently, yet effectively, cleanses coloured hair Neutralises unwanted warm undertones by preserving and reviving cool tone directions Hair reaches its optimal pH level of 4.5, achieving 90% colour retention for up to 30 washes Adds a cendré shimmer to white hair and very light bases Vegan formula How To Apply the pigmented hair cleanser to wet hair. Work in and leave for 2-5 mins as a toning shampoo. Rinse thoroughly.