As part of Schwarzkopf's prestigious Igora Vibrance Range, Schwarzkopf Igora Vibrance 5-1 Semi-Permanent Color Creme brings you remarkable Light Ash Brown colour with long-lasting shine results. This semi-permanent, Ammonia-free colour offers stronger, more saturated colour for those who are less committed to fully permanent colour and like to have fun with their hair. Schwarzkopf Igora Vibrance 5-1 Semi-Permanent Color Creme works so professionally due to its formula using the Multi-Layer Technology presents dull hair with powerful, intense colour. The Ammonia-free system helps avoid the dryness and over-processed feeling that sometimes occurs with hair colours that use ammonia within their formulas. When using Schwarzkopf Igora Vibrance 5-1 Semi-Permanent Color Creme, please consult instructions, the Schwarzkopf website or a professional for the best results. Ask your professional hairdresser for an in-depth colour consultation to help determine your perfect shade.