Shu Uemura Urban Moisture Shampoo is a hydrating and protective cleanser that protects dry hair that are sensitized by urban daily routine from smog, smoke, humidity and oxidation, leaving it soft, strong and shiny. Benefits Leaves hair silky and soft-to-touch. Hydrates properly dry hair fibre, leaving it stronger, full-bodied and supple. Removes all the impurities, leaving hair vibrant. Hair is intensely purified and gently nourished. Technology Enriched with: Moringa Extract is a natural active with nourishing and purifying properties. Known as the “miracle tree”, Moringa creates an antioxidant barrier that protects the hair fibre while removing all the impurities caused by pollutants. Red Algae is a natural mix of vitamins, minerals and amino acids that regenerate the hair fibre while protecting it from free radicals that cause hair oxidation. How to use Apply a walnut-sized amount of product to wet hair. Massage gently through the scalp for about 60 seconds. Rinse thoroughly with lukewarm water. Apply the shampoo twice if you wash your hair once or twice a week. Use in combination with Urban Moisture conditioner or mask for best results.