All shades are completely Vegan and Cruelty-Free. Is your lipstick relationship complicated? Then it’s time to Meet Matt(e) Hughes, our collection of liquid lipsticks that come in 24 swoon-worthy shades. With a matte finish and long-lasting formula, your colour will stay true, without being clingy.- Using the lipstick applicator, apply the product onto naked lips.- Remove the product with a oil-based cleanser.