To actively neutralise yellow or brassy tones, use the ultimate hair hero, PRO:VOKE Touch Of Silver Brightening Shampoo. Containing active violet pigment, this toning shampoo brightens hair colour in just one wash for instant, visible results. Working on the principal of colour theory, it also treats colour fading and dullness, resulting in vibrant, dazzling shine. For optimum results, prepare hair with the Pre-Toning Primer and follow with Intensive Conditioner. To avoid colour build-up, use Colour Care Shampoo and Conditioner in between washes.