Since 2005, VEJA has been creating sneakers in a different way, mixing social projects, economic justice, and ecological materials. VEJA uses Brazilian and Peruvian organic cotton for the canvas and laces, Amazonian rubber for the soles, and various innovative materials conceived in recycled plastic bottles or recycled polyester. The Esplar has bovine leather that comes from farms in Uruguay, a country known for its culture of animal husbandry and the quality of its leather. It is tanned in Brazil, respecting the REACH norms. Special attention is paid to water usage during the tanning process.