For cool styles with strong hold and flexible texture, use Wella EIMI Grip Cream Molding Paste. The flexible styling cream is developed with Brazilian carnauba wax and ensures a strong yet flexible hold. Wella’s styling paste is suitable for both short and long hair as well as for all hair types. The soft, creamy texture creates distinctive styles with definition. The EIMI Grip Cream Molding Paste is also quick and easy to use every day. Rubbed together briefly in the hands and evenly distributed on dry hair from the mid-lengths to the tips, the flexible styling cream creates a stylish look that stays in perfect shape from morning to night. Thanks to its hold level 3, this paste helps you create any style you want and keeps it in place, too.With the Wella EIMI Grip Cream Molding Paste the hair is tamed, defined and brought into shape in no time at all. The high-quality product helps you create whatever style you want. The flexible cream gives your hairstyle a perfect finish and brings variety to everyday life. The special formula of the styling paste is gentle to the hair and makes it easy to wash out, with no visible residue. This is why the creamy moulding paste is the ideal solution for styling with definition, flexibility and structure.