Native Soul Incense Sticks are hand crafted with natural herbs, resins and oils. Each pack contains approximately 10 sticks with a burn time of 50 minutes approx. Used for centuries by Native Americans in purifying rituals and cleansing ceremonies, the distinct clean scent of white sage is believed to drive away any bad spirits. Smudging is a cleansing ritual that dates back to the Native American Indian people, where herbs or tree barks would be burned and the person or place bathed in the fragrant smoke. This ritual of cleansing and purification from bad spirits or simply to remove negative vibrations and bring a fresh start to a place or person.