Nike Air Max 1: comfort and performance to unlock your potential The Nike Air Max 1 was launched in 1987. Since then, they have become the benchmark model for those looking for a perfect level of support that allows you to move with confidence. As soon as you put them on, you understand why they are the undisputed queens. These sneakers feature smart technology built to help you keep going. For example, waffle rubber outsoles add traction and stability, while Max Air units provide exceptional joint protection. Plus, lightweight foam midsoles provide additional cushioning. With the Nike Air Max 1 you'll experience total comfort, stride after stride, mile after mile. This edition of the Nike Air Max 1 sneaker combines the aura hue and midnight navy denim with a pale ivory colorway and gold suede accents. Enjoy the ride as you make them yours and enjoy the feeling of absolute comfort on your feet, just like when you put on your favorite jeans.