Choose the Yeezy Boost if you want more support and comfort. Innovated by adidas and leading chemical company BASF, the Boost is a revolutionary cushioning system which "boosts" your speed and energy. The Yeezy Boost 350 V2 "Zyon" is the newest variation to the series, featuring a primeknit build in warm earth tone colors. Most noticeable are the black lateral stripe and the semi-translucent sole.