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- 28%
Air Jordan 4 Retro (GS) University Blue
Air Jordan 4 Retro (GS) University Blue
Air Jordan 4 Retro (GS) University Blue
Air Jordan 4 Retro (GS) University Blue
Air Jordan 4 Retro (GS) University Blue
Air Jordan 4 Retro (GS) University Blue
Air Jordan 4 Retro (GS) University Blue

Air Jordan 4 Retro (GS) University Blue

Air Jordan 4 Retro (GS) University Blue

$281.00

(81 reviews)

The Air Jordan 4 GS “University Blue” is the youth sizing of the colorway of Michael Jordan’s legendary fourth signature shoe that salutes the UNC Tar Heels. While it’s hard to believe, the “University Blue” is the first-ever Jordan 4 to employ the popular “UNC” theme. The look, dedicated to Michael Jordan’s alma mater, first appeared on the original Air Jordan 1 in 1985 and was brought back on the original Air Jordan 9 in 1994. Since then, the “UNC” colorway has graced models like the Women’s Jordan 1 Mid and the Jordan 3. Here, Jordan Brand adds several athletic inspired touches to the look, including adding a “removable” name tag to the nylon Jumpman branding on the suede tongue.

The Air Jordan 4 GS “University Blue” is the youth sizing of the colorway of Michael Jordan’s legendary fourth signature shoe that salutes the UNC Tar Heels. While it’s hard to believe, the “University Blue” is the first-ever Jordan 4 to employ the popular “UNC” theme. The look, dedicated to Michael Jordan’s alma mater, first appeared on the original Air Jordan 1 in 1985 and was brought back on the original Air Jordan 9 in 1994. Since then, the “UNC” colorway has graced models like the Women’s Jordan 1 Mid and the Jordan 3. Here, Jordan Brand adds several athletic inspired touches to the look, including adding a “removable” name tag to the nylon Jumpman branding on the suede tongue.

(81 reviews)

The Air Jordan 4 GS “University Blue” is the youth sizing of the colorway of Michael Jordan’s legendary fourth signature shoe that salutes the UNC Tar Heels. While it’s hard to believe, the “University Blue” is the first-ever Jordan 4 to employ the popular “UNC” theme. The look, dedicated to Michael Jordan’s alma mater, first appeared on the original Air Jordan 1 in 1985 and was brought back on the original Air Jordan 9 in 1994. Since then, the “UNC” colorway has graced models like the Women’s Jordan 1 Mid and the Jordan 3. Here, Jordan Brand adds several athletic inspired touches to the look, including adding a “removable” name tag to the nylon Jumpman branding on the suede tongue.

The Air Jordan 4 GS “University Blue” is the youth sizing of the colorway of Michael Jordan’s legendary fourth signature shoe that salutes the UNC Tar Heels. While it’s hard to believe, the “University Blue” is the first-ever Jordan 4 to employ the popular “UNC” theme. The look, dedicated to Michael Jordan’s alma mater, first appeared on the original Air Jordan 1 in 1985 and was brought back on the original Air Jordan 9 in 1994. Since then, the “UNC” colorway has graced models like the Women’s Jordan 1 Mid and the Jordan 3. Here, Jordan Brand adds several athletic inspired touches to the look, including adding a “removable” name tag to the nylon Jumpman branding on the suede tongue.

$281.00 - $695.00

in 5 offers

The lowest price for Air Jordan 4 Retro (GS) University Blue right now is $281.00 at StockX, compared across 5 retailers.

The all-time low was $209.06 on 12 Feb 2026 — today's price is 34% above the lowest ever. It has been notably cheaper before — worth setting a price alert.

Prices last updated 14 May 2026.

Size:

3½
4½
4
5½
5
6½
7
7½
8
8½
9
9½
10
10½
11
11½
12
12½
13
14
15
17
37½
43
50½

Price comparison

Price data powered by pricesAPI.io

Last updated at 14/05/2026 13:10:21

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.
StockX

$281.00

Jordan 4 Retro University Blue (GS)

Delivery $34.95

Oakshop

$418.00

JORDAN 4 UNIVERSITY BLUE GS 6Y

Delivery $66.41

GOAT

$419.33

Air Jordan 4 Retro GS 'University Blue' | Kid's Size 6

Delivery between 16–23 May $25

kickscrew.com

$422.00

(GS) Air Jordan 4 Retro 'University Blue' 408452-400 US 6Y

Delivery $65

Side Kicks

$695.00

Jordan 4 Retro University Blue (GS), UK 5.5

Delivery between 19–23 May $14.99

Price history

Price history

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.

Reviews

20 May 2024Disha U.

originally posted on stockx.com

The product has several defects.I paid 600 for these and stockx couldn’t even verify for obvious defects in the shoes.Stockx is very careless..

8 June 2023zamira.m

originally posted on influenster.com

Get these shoes they are true to size and i need more like this i love the design and the material is great its high quality and not cheap so I recommend you getting this item

Disappointed with the quality control
16 January 2022T

originally posted on store.nike.com

I expected a good pair to come because most products I get from Nike are in really good condition. When I receive my shoes I noticed all of the glue stains all around the midsole, wings, tongue and inside the shoe. There were also scuff marks on the toe of the shoe. Also on top of that one of the embroidered tags on the tongue is crooked. It just seems like the shoe was poorly made and there wasn’t much effort put in the production of the sneaker.

Specification

COLORWAYUNIVERSITY BLUE/BLACK
RELEASE DATEApril 28, 2021

Price comparison

Updated about 1 month ago
Please note: price history and price alerts are not available for some stores, including Amazon.com.au.
StockX

$281.00

Jordan 4 Retro University Blue (GS)

Delivery $34.95

Oakshop

$418.00

Out of stock

JORDAN 4 UNIVERSITY BLUE GS 6Y

Delivery $66.41

GOAT

$419.33

Air Jordan 4 Retro GS 'University Blue' | Kid's Size 6

Delivery between 16–23 May $25

kickscrew.com

$422.00

(GS) Air Jordan 4 Retro 'University Blue' 408452-400 US 6Y

Delivery $65

Side Kicks

$695.00

Jordan 4 Retro University Blue (GS), UK 5.5

Delivery between 19–23 May $14.99

Price history

Price history

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.

Reviews

20 May 2024

The product has several defects.I paid 600 for these and stockx couldn’t even verify for obvious defects in the shoes.Stockx is very careless..

Disha U. originally posted on stockx.com
8 June 2023

Get these shoes they are true to size and i need more like this i love the design and the material is great its high quality and not cheap so I recommend you getting this item

zamira.m originally posted on influenster.com
Disappointed with the quality control
16 January 2022

I expected a good pair to come because most products I get from Nike are in really good condition. When I receive my shoes I noticed all of the glue stains all around the midsole, wings, tongue and inside the shoe. There were also scuff marks on the toe of the shoe. Also on top of that one of the embroidered tags on the tongue is crooked. It just seems like the shoe was poorly made and there wasn’t much effort put in the production of the sneaker.

T originally posted on store.nike.com
Good shoes. Loving it
21 August 2016

Wearing it for 2weeks and loving it. I walk a lot and the shoes are comfortable for walking running and skateboarding. People love my shoes and keep complimenting. Good clour and good material. Awsome

zhiqingh41285720 originally posted on store.nike.com
I like the overall look
3 September 2017

The problem that I don't like with the shoes is that it crease way to easy. It would be better if the sole was more comfortable, but at the same time I like how it allows my foot to feel good. It's easy to clean and just a original look, I would recommend this shoes to everyone.

RashaunD173979916 originally posted on store.nike.com
This place is next level!
5 March 2022

This place is next level! Super fast shipping! Authenticated quickly! HIGHLY RECOMMENDED⭐️⭐️⭐️⭐️⭐️

Tamika E. originally posted on soleseriouss.com
University Blue 4s
16 September 2022

Ordered these from the store at Woodbury Commons in a GS size 5. Have not worn them yet but I am cooking up a fire fit for these ‘cause they aint no regular jays. Customer service was mad attentive and sweet. Love it here. Will be coming back.

originally posted on impossiblekicks.com

Specification

COLORWAYUNIVERSITY BLUE/BLACK
RELEASE DATEApril 28, 2021