The first long wear, vegan lipstick, rich in nourishing minerals. Fade and feather resistant, the weightless gel formula glides effortlessly across lips to nourish and condition. The creamy full colour has a soft matte finish in one swipe, with high impact shades from neutrals to wearable brights. Powered by Mineral Lock Long Wear Technology is a blend of mineral pigments with lipids naturally found in skin to lock in colour for smudge, budge, and transfer proof wear. Sweat proof, cocktail proof, kiss proof.