It is a moisturizing shampoo designed for extreme climates, from winds that blow away moisture to extreme heat that can leave hair damaged and dry. Hydrolyzed soy protein works to deeply strengthen and condition hair. Cucumber Extract and Hydrolyzed Quinoa repair and protect damaged hair, leaving it nourished and in better condition. The ultimate hydrating all-weather shampoo. Use Apply to wet hair, lather and rinse. Repeat as needed.