Keep hair colour vivid for longer Vitamino Color is a creamy-light, cleansing shampoo that's part of the Serie Expert range from L'Oréal Professionnel. It's been created especially for coloured hair to prolong its intensity and enhance shine. At the root of Vitamino Color's action is Resveratrol, a powerful polyphenol which protects colour from fading for up to 8 weeks, while nourishing, conditioning and boosting shine. For best results use Vitamino Color conditioner or Vitamino Color masque after shampooing. Vitamino Color shampoo is available in 300 ml or a salon-sized 1500 ml (1.5 litres). Also in a more sustainable 1500-ml refill pack that uses 65% less plastic than the bottle. N.B. Pump for backwash size (1500 ml) is sold separately.