An exclusive new matte lipstick with a revolutionary soft matte formula that makes matte lips feel soft and comfortable. The soft matte formula is enriched with rose oil extracts from France which give your matte lips a moisturized, comfortable feel. It’s non-drying formula doesn’t dry your lips and leaves them feeling soft and looking intensely matte. Lakmé Cushion Matte is a water resistant soft matte lipstick that gives you a long lasting intense matte color and cushion soft lips all day. Choose from 20 vibrant matte shades and wear cushiony soft lips for a variety of occasions. To complete your soft matte look, pair your cushion matte lips with Lakmé Eyeconic Lash Curling Mascara, and Lakmé Impact Eyeliner. How to Use Prep lips generously with a chapstick. Start working from the centre to the outer corner of your lips. Glide evenly from end to end for a flattering finish.