Formulated by popular demand! This is Layrite pomade for serious users only. Superhold pomade is super thick, and still has that hi-sheen. Put it in wet or dry - it ́s gonna stay in place. As always, it ́s water based and will wash completely out with just water. When properly applied to completely dry hair, those hairs aren ́t goin ́ nowhere! Slick it, spike it higher, pomp it up - whatever you want. Extra Control for the Hard to Manage. With the same signature vanilla scent as our Original Pomade, this incredibly high holding water-based pomade is for more demanding styles and difficult to manage hair. The drier the hair, the higher the hold. When hair is damp, apply Layrite Grooming Spray as a primer to get the most out of Layrite Original. Ingredients Water (Aqua), Ceteareth-25, PEG-7 Glycerl Cocoate, Polysorbate-20, PVP, Propylene Glycol, PEG-7 Hydrogenated Castor Oil, PEG-8 Beeswax, Fragrance (Parfum), PEG-8 Methicone, DMDM Hydatoin, Methylparaben, Red 4 (CI 14700), Yellow 5 (CI 19140) Made with conditioners naturally-derived from coconut oil + caster oil. Smooths the hair by going deep within the surface of the hair shaft to lock in moisture, providing luster and shine while taming the fizz.