Experience a weightless kiss of colour that delivers up to 10 hours of moisture. Matte has been reinvented. Its special blend of powders and emollient properties provide excellent cushion, wear and moisture that will leave lips looking and feeling soft and smooth. The formula provides both immediate moisture that lasts for up to 10 hours. Developed to replicate a backstage technique of blending out edges of Matte Lipstick for a hazy effect, lip lines are softened, blurred and smoothed, making lips appear flushed and effortless. No blotting, tapping or smudging necessary. Featuring an hourglass-shaped applicator that applies the formula seamlessly and evenly to perfectly hug lips, fill in lines and enhance lips with a smoothing and blurring effect. The soft tip of the applicator can be used to apply colour along the cupid’s bow for diffused colour without harsh lines. Delivering a blur of soft-focus colour that wears true and comfortably for up to 10 hours, this weightless mousse-like liquid lipstick is super soft, extremely comfortable and delivers a soft-matte finish on the lips.