What It is Mamaearth Rose Tinted 100% Natural Lip Balm is a moisturizing formula for lips enriched with the goodness of castor oil and rose oil that deeply hydrate lips and make them look healthier.Mamaearth Rose Tinted 100% Natural Lip Balm keep lips moisturized for 12 hours while keeping them soft and radiant. Crafted with naturally nourishing ingredients like rose and castor Oil, it gives lips the ultimate burst of hydration and a pop of pink color. Rose Oil nourishes & softens lips naturally. It is anti-inflammatory and heals chapped lips. Castor oil is a rich source of omega fatty acids that hydrates lips and helps retain moisture. This product is free from cruelty, alcohol, harmful toxins such as parabens, mineral oils and silicones. Mama Earth is a plastic positive brand, which means that they recycle more plastic than they use and their products are crafted by nature, not toxins. Hence, its supremely environment friendly.