Matrix Total Results Food for Soft Shampoo is a hydrating shampoo that targets dry hair and instantly transforms it for touchable soft results. Concentrated formula, loaded with Avocado Oil and Hyaluronic Acid, attract water like a sponge to fill in porous, dry cracks. Suitable for daily use. Instantly transforms chronically dry hair in 3 minutes, for 3 days of touchably soft hair! Leaves hair hydrated and smooth with a soft finish and extra shine Achieve frizz free, less porous hair Safe for color treated hair How to use: Apply a small amount of product to wet hair, lather and rinse. In case of contact with eyes, rinse them immediately. Follow with Matrix Total Results Food for Soft Conditioner.