ThermoShield technology lets you style with less heat damage. Its’ sensor regulates the temperature so that from root to end, your hair gets the ultimate even styling it deserves. Smooth plates help the straightener glide smoothly through the hair, so you can spend less time styling and more time enjoying the same great result. Charged negative ions eliminate static, condition the hair and smooth down the hair cuticles to intensify the hair’s shine and glossiness. The result is smooth, frizz-free hair with vibrant shine. The straightener uses ceramic plates infused with argan oil to make styling fast and effortless, with a gliding action that feels as silky smooth as your hair looks. The advanced ceramic floating plates move to adjust the pressure on the hair. This ensures even heat and pressure on the hair for good styling performance. The longer 105 mm plates enable better contact with the hair to help you achieve perfect straightening results easier and in less time. The tip of the styler is made from a special heat insulating material to keep it cool; you can safely hold it while you’re styling for optimal ease of use. Choose between temperature range from 120 degrees Celcius up to 230 degrees Celcius to secure long-lasting result while minimizing risk of hair damage.