WHO TO USE: 1. Pre-lighten hair using PRAVANA Pure Light Power Lightener to the desired level. For purity of VIVIDS color, follow the chart provided and pre-lighten hair to the level indicated for each shade.,2. Before applying VIVIDS, hair must be freshly shampooed and completely dried.,3. Taking 1” sections apply color directly to the hair, applying section-by-section to ensure complete and even coverage. No developer is needed.,4. Allow to process for 20-30 minutes...