Demi-permanent hair colour The unique consistency of Pulp Riot demi-permanent hair colour series gives creative hair stylists like you, greater artistic control when performing the latest hair colouring techniques. From 'stay put' shadow rooting, to balayage and colour melting, Pulp Riot offers a wide range of on trend and classic colours to allow you to achieve the look your client desires. Gentle formula Ammonia and acid-free, with a no lift formula, the gentle temporary hair colour incorporates vitamin E and avocado oil conditioning ingredients to add radiant shine and translucent reflection to your client’s hair, ensuring they will return to your professional hair salon again and again. How to use Pulp Riot liquid demi hair colour Mix one part Pulp Riot liquid demi formula with one part liquid demi developer in a non-metallic bowl and apply to your client’s damp or dry hair. All colours in the Pulp Riot liquid demi range can be diluted with the clear 0.0 formula, to achieve a lighter and shinier finish. Is Pulp Riot vegan? Yes, the vegan hair colour is also free from parabens, gluten, ammonia and PPD and is suitable for a wide range of clients.