What it is: Punky Colour is semi-permanent conditioning hair color. Outrageous color on bleached or chemically treated hair, highlight effects on darker hair-no peroxide required. With over 30 years experience, Punky Colour is a world leader in the hair color industry. These products contain the highest quality ingredients. They don't use acid dyes, since these can stain the scalp and cause color bleed on clothing and bedding are cruelty free and are not test on animals. Shampoo hair and dry. Use petroleum jelly or baby oil around hairline and on ears. Use rubber gloves and apply color evenly from hair roots to ends with a tinting brush. Comb through. Leave on approximately 15-30 minutes and then rinse out.