Punky Semi-Permanent Conditioning Hair Colour Creme comes with colour-enhancing Vegan Keratin complex for brighter, better colour that lasts longer! No peroxide required. A single application can last over 35 washes. This means you can colour less often and still rock your style! Punky Colour semi-permanent hair dye conditions as it transforms. It leaves hair silky soft and healthy-looking. Punky Hair Colours are free of PPD's, paraben, ammonia and GMO's. It is vegan and cruelty free. How To Use: Simply apply directly to clean hair using gloves or tinting brush and leave on for 15 to 30 mins. Rinse hair and dispose of remaining mixture.