A liquid foundation that provides invisible, mistake-proof foundation for visibly perfected and healthier looking skin. Weightless, smooth texture blends with your skin's real tone instead of masking it. 24HR moisture complex leaves skin feeling hydrated. Soft powders help reduce imperfections pores and dark circles whilst giving medium coverage. Rimmel is one of the UK's top make-up brand and the face of London style. Rimmel live for the riot of colour on the streets, for the vibrant clubs and the hidden bars. Rimmel devour the music and the energy and come back for more. Rimmel believes in fashion without rules and values every individual interpretation of beauty. Rimmel's extensive hot looks, cool prices range is kept bang up-to-the-minute as it translates the look of London into different shades, products, packaging and advertising. But however creative and fashi.