Stay Matte Full Coverage Liquid Lip ColourHigh intensity Lip color with a velvety matte finish from the very first stroke that lasts up to 12 hours! It's a bold matte liquid lip colour that gives an intense and long-lasting finish Stay Matte Full Coverage Liquid Lip Colour delivers full coverage in one stroke that's both touch-proof and waterproof while also being lightweight and comfortable. The perfect gift for women everywhere! Rimmel London is an inner confidence for a look that is always cool and irreverent. It is constantly evolving and never predictable. It is young and urban. Eclectic and edgy. Rimmel is expression with no rules. It is real. It is accessible. It is today. Live the London look!