Giving strength of the highest calibre without putting unnecessary weight on or inhibiting hair is no easy task, but Tigi Bed Head Elasticate Strengthening Shampoo manages it and a lot more besides. A cleanser for those whose weak hair's brittle nature has become too much of an annoyance to ignore, it also gives texture for a thicker appearance and feel. Stronger, sturdier hair is easier to manage by default, but the improved shine is an added gift Elasticate adds to truly top-off your new and improved hair. Tigi Bed Head Elasticate Strengthening Shampoo takes natural to the next level, relying on Hydrolyzed Wheat Protein's in-built amino acids for the core strength and shine boost the cleanser provides. The rest of the formula is equally as adept; Soy Protein's health injection lending hair a true feeling of elasticity while Kiwi Fruit extract blesses every fibre with a beneficial touch of Vitamin C. Wet hair thoroughly. Apply Tigi Bed Head Elasticate Strengthening Shampoo to hair and lather. Rinse well. Follow with the Elasticate Conditioner.