JOOP WOW introduces the fragrance that makes the man. JOOP WOW tells a story of a journey of transformation on which the JOOP man is turned into a powerful and self-confident gentleman who has nothing to prove. The JOOP man has a natural charisma and is a man of power. The only thing missing is the finishing touch of a drop of JOOP WOW and it becomes irresistible and creates the WOW effect wherever it goes. A fresh-woody fragrance JOOP WOW awakens all the senses with exquisite ingredients including captivating top note of bergamot and cardamom fused with vetiver heart note and warm vanilla as base note. A sensitive combination of spicy effect and bubbling freshness that creates an intoxicating fragrance full of masculinity and intensity.