VO5's hair moulding clay combines a matt finish with a fully reworkable long-lasting hold. Even if you're in a hurry, you'll get your desired look. With the hold level of 5 out of 5, the VO5 Hair Clay will never let you down. You can create your style and get it out of your hair for the rest of the day. VO5's matt clay is a versatile product, ideal to create either daytime or evening styles. Improvise work and rework your hair styling with the VO5 hair clay. For ideal results: Apply on dry hair. Work a small amount of clay between your fingers. Run fingers through hair and style into the desired shape. Style Tip: Use sparingly, a little goes a long way. Style with fingers to add texture and definition.