Rouge Dior is the Dior lipstick with couture colors. True floral lip care, it is enriched with red peony and pomegranate flower extracts of natural origin. Rouge Dior dresses the lips in 75 bold colors with satin, matte, metallic or velvet finishes. Long-wear lipstick that ensures 16 hours of comfort* on the lips. More modern and luxurious than ever, the new Rouge Dior lipstick is adorned with a new signature band featuring the CD initials, as an echo to the fitted waists of the House's runway look. Now refillable, the Rouge Dior lipstick is part of the eco-design initiative of the House of Dior.